Meet your new PR BFF
Plus, this week's media opportunities!
Since this marks our first official Substack post, let’s get to know each other.
Five quick facts about the person behind the newsletter (@justinedaddio)
Just a Floridan living in NorCal
I’m approaching three years of living in San Francisco, moving from Tampa with my U.S. Coast Guard boyfriend, who got stationed here in 2021. Since then, I have fallen head over heels for this city, and it shows on my Instagram feed.
Speaking of PR… SF needs more of it because I truly want to stay here forever.
I’m (surprisingly?) Introverted
An INTJ, to be exact. While working in hospitality PR, I often felt drained by all the restaurant and hotel events and just assumed PR might not be for me. But when I started working with tech clients and diving into Digital PR strategy, I knew I’d found my sweet spot. Now, I consider being introverted a kind of superpower when it comes to building (perhaps fewer) genuine relationships and cultivating authentic client interactions with media.
My PR biz is Entirely Remote
Although the U.S. government gets to decide where I move every few years (for now), I designed Hyde Park PR to be entirely remote. Our distributed team provides diverse perspectives and experiences that give clients national exposure. We’ve served clients in San Francisco, Tampa, New York City, Washington DC, London, and Hong Kong (so far).
The Story I Tell at Parties
Before PR, I spent a gap year (Ok, it was more like two) post-college in New York City after graduating from FSU to pursue acting. BUT my side job turned out to be way more interesting than any role I landed. I worked at two NYC “institutions” (it’s giving Sweetbitter) to pay the rent: The Boom Boom Room (aka Top of The Standard) and The Rainbow Room (when it reopened in 2014). Name a celebrity, and I probably have a story (like this one).
My Roman Empire is where all the beautiful and talented people I worked with ended up in life (although I keep up with a few on Instagram).
My Current “Perfect Day” Includes
Walking my senior rescue poms down by the Embarcadero, followed by a hot vinyasa flow class. Next, we’re hitting up the Ferry Building farmer’s market for lunch and driving down the PCH to Half Moon Bay or up to Marin for a hike. Then, we’re ending with a sunset ferry ride to Sausalito or a walk through the city to North Beach for dinner. (If you ever plan a trip here, I have a ton of restaurant recs.)
Let’s be friends. Leave some fun facts about you in the comments! :)
Today’s Media Opps
Submission deadlines are listed below. Any opps without a specified deadline should still be submitted ASAP.
The full list of opportunities and occasional last-minute media opps will be shared with PAID subscribers only.
If you’re a journalist with a media request to share with our community, please send them to hello@hydeparkpr.com.
PLEASE NOTE:
These opportunities are time-sensitive, and sources may have already been filled. Enable Substack push notifications so you don’t miss a thing. FREE pitching guide coming soon.
Newsbreak
Deadline: 2/04 @ 7pm ET
Mat Janson is seeking insights and strategies on effectively scaling a business for sustainable growth.
Please provide concise, actionable advice or personal success stories related to scaling a business sustainably.
Email query-g541@helpareporter.net
GOBankingRates
Deadline: 2/05 @ 12pm ET
Jordan Rosenfeld is looking for financial experts/consumer analysts to explain what things you should buy just before the Superbowl for best value or price advantage or because they will sell out during and after.
Email query-g56z@helpareporter.net
InformationWeek
Deadline: 2/16 @ 7pm ET
John Edwards is looking for experts who can answer some or all of the following
questions:
What is AI's current biggest roadblock?
What makes this roadblock so challenging?
How can this roadblock be resolved?
How long will it take to achieve resolution?
Is there anything else you would like to add?
Email query-g53b@helpareporter.net
Authority Magazine
Deadline: 3/01 @ 7pm ET
Kieran Powell is looking for C-Suite Perspectives on Where to Use AI and Where to Rely Only on Humans.
As AI continues to advance and integrate into various aspects of business, decision-makers at the highest levels face the complex task of determining where AI can be most effectively utilized and where the human touch remains irreplaceable. This series seeks to explore the nuanced decisions made by C-Suite executives regarding the implementation of AI in their operations.
In this series, we would like to speak with seasoned CEOs, CTOs, CIOs, and other C-Suite executives who have navigated the complex task of determining where AI can be most effectively used, and where the human touch is still needed.